Magni Vinicio is a man driven by a double passion. He is a master
craftsman, trained from youth, who can read the secrets written in
woodgrain. And he is a dedicated cyclist who knows his machine-the complex
ratios of stress and strength, the mysteries of speed, and the immeasurable
factor of style. He has even sacrificed fingers to his art.
He is happiest when
prototyping a new design, researching materials,
testing, refining, testing again. Far too much of a perfectionist to be a
purist in the narrow sense, Magni uses steel when function demands, and
experiments with the fusion of technology and tradition.
Magni is actually his
family name, Vinicio his given name. In Italy, the
reversal hints at humble origins in the countryside of Tuscany. Magni wears
this simplicity with a certain sophistication. His studio is located in
Quarrata, a village near Pistoia that is known for fine craftsmanship in
wood. But this is not Geppeto's workshop, and Quarrata is no story-book
hamlet. Think instead of a less-than-picturesque industrial suburb, a place
where work and family blend. Magni's brother shares a business with him
too, building sofas of a uniquely functional design. Practical
sensibilities run in the family.